on the importance of descriptive subject lines

Often, when I get a large ammount of emails at one time, I'll do a mental prioritizing of them based partly on who it is from ("oh, it's bob again, probably just another bad joke") and what the subject line says ("hrmm, 'EMERGENCY' eh, I guess I'll check it").

I just got one with the following subject line: "Printer putting ink on pages"

My first thought when I saw this: "Great, that's what it's supposed to do."

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on the importance of descriptive subject lines

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